Why Fast Casual and Why Local?
Today more than ever, people are paying close attention to what they eat. Especially Millennials and busy moms. This customer segment is growing by the minute and the juice bar industry is already over $9B as of 2019. On-the-go consumers demand fast service with transparent ingredients. The #1 complaint of independent juice bars on Yelp and Google is speed. Ginger Juice has cracked the code on speed and transparency with our line style set-up and a countertop cold pressed juicer in each location.
Our commitment to speed and transparency with our operational model allows us to go into high volume locations and create loyal and repeat customers. In addition to walk-in foot traffic, our omni channel approach to the restaurant allows for multiple revenue streams, including: online cleanse orders, mobile ordering, and catering.
Taking a local approach is critical to the growth of your business as part of the Ginger Juice Family. Our approach to Franchising is not rigid and prescribed. While we have figured out the operational model and the best recipes in the industry, we want to support the local communities around each Ginger Juice location.
This is why items on our menu will be especially curated to allow each Ginger Juice location to have it’s own local flare. What to operate in a college community and have co-branded swag? Yes! Want to work with a local bread maker in your market for Avocado Toast? Yes! Want to have a seasonal menu with your own juice flavor, soup, and smoothie? Yes, yes, yes! We know the importance of creating valuable relationships in your local community. Owning a Ginger Juice restaurant will allow you to do just that.